As mentioned above, the strongest competitor executive list of “Yitao” is the shopping guide e-commerce “Fanli that also belongs to the “rebate discount type”. If we go back to the time of its establishment, Fanli was established in 2006 executive list and is the originator of shopping guide e-commerce. It was established 4 years earlier than Yitao. Looking at the Slogan of the Fanli App, it can be seen that,
But in terms of age distribution, the age executive list of the core user group of Fanl is mainly distributed in 25. Between the age of ~29, it is slightly older than the 20~24 years old of Considering that this difference may be caused by the difference executive list in the establishment time, the familiarity and conversion link of the slightly younger user group is more likely to be "TaobaoRebate Network”. From the perspective of the regional distribution of the two,
The top 1 province is still Guangdong (it seems that I am not only a master of chopping hands, but also a small master of saving money!) . executive list Source: Aurora Big Data "Shopping Guide E-commerce App Industry Research executive list Report" What is the consumption data recently announced by the rebate network? From these data, it can be seen that the shopping guide e-commerce platform level, or reflect any changes in the consumption situation of consumers?